Business Entrepreneurs Grow your business Scale your business Startups

Using an Influencer Marketing Strategy? 3 Tips on How to Measure Your ROI

Wanjira Maganjo February 28, 2023 0

Recently, I was having a conversation with one of my clients, a real estate agent, about how she measures her ROI, using an influencer marketing strategy. Her marketing strategy was simple. A barter trade partnership with a locally renowned social media influencer. The influencer would host her

Business Entrepreneurs Grow your business Startups

Are You Running a Start-Up? 3 Reasons Why You Should Embrace Mentorship

Wanjira Maganjo February 11, 2023 0

Is your start-up idea the next big thing or the new game-changer in the market? We are living in a “wow” era where every day there’s a new product or service being launched. In the good book of life, it is said that there is nothing new under the sun. There are, however, improvements and […]

Entrepreneurs Events

KQ Chairman Michael Joseph To host Nairobi Business Leaders on Business Success 

Kang'ethe Njoroge January 13, 2023 0

NAIROBI, Kenya, Jan 13 – The APA Apollo Group and Nairobi Business Forum have partnered to host Michael Joseph, Chairman, Kenya Airways and former Chairman and CEO of Safaricom to offer his insights to business success as the economy recovers from the Coronavirus pandemic and General election.  The free insightful session will take place on […]

Entrepreneurs

Zoom’s revenue skyrocket by 169pc as Covid-19 forces workforce to work from home

Kang'ethe Njoroge June 3, 2020 0

Zoom on Tuesday announced its revenues went up by 169 percent to $328 million for the three months ending April, 2020 CNN Business reports. The move follows the Covid-19 pandemic that forced people to stay home and instead opt for video conferencing services. Business customers went up by 354 percent from the year to prior. “Zoom […]

Entrepreneurs Events

Africa Beyond Covid-19: Global Leaders Urge Governments and Private Sector to Collaborate

Kang'ethe Njoroge May 29, 2020 0

 Global leaders have called for African governments to collaborate with the private sector in order to save the economy post Covid-19 pandemic. Speaking during the United Bank for Africa’s Africa Day 2020, the leaders emphasised the need for meaningful collaboration between governments and the private sector, as a requirement for the quick recovery of the […]

Entrepreneurs Events News Startups Technology

Africa to host first ever virtual business and leadership summit in the wake of #COVID-19

Kang'ethe Njoroge April 21, 2020 0

 NAIROBI, Kenya, Apr 21- Africa is set to host its first ever l virtual leadership summit in the wake of COVID-19.   A network of African companies and leaders will participate in the continent’s first ever virtual Shared Value Leadership event from 2-5 June 2020.  Digital conversations will focus on challenges faced by business during the […]

Entrepreneurs News Startups

Wylde International set up World First One Stop Entrepreneurs Centre

Kang'ethe Njoroge February 27, 2020 0

NAIROBI, Kenya, 27 Feb – Wylde International has invested Sh50 million in the first one stop entrepreneurs Centre in the world in Nairobi dubbed SNDBX. The centre gives entrepreneurs and SMEs timely and personalised access to round the clock business growth experts to help face challenges they are experiencing. The centre is an all access […]

Entrepreneurs

Making the Invisible Visible – Opinion

Kang'ethe Njoroge October 24, 2019 0

By Reeta Roy, President & CEO, Mastercard Foundation The future of work may be the defining issue of our time.  Africa will fast become the world’s workforce. 375 million young Africans will enter labor markets by 2030. The question of how they will find meaningful, dignified livelihoods is on the mind of every young person, […]

Entrepreneurs News Startups

Whatsapp founder was once a hacker, rejected by Facebook

Kang'ethe Njoroge August 19, 2019 0

NAIROBI, Kenya, Aug 19 – Whatsapp has become a daily part of our lives. We use it to communicate with our friends, relatives, crushes and even use it for fundraising and business. Most companies use Whatsapp to communicate to their employees. New voice and video features has seen people even date via whatsapp, long distance […]

Entrepreneurs Events News Startups

Kenya to host first InsurTech ecosystem in Africa

Kang'ethe Njoroge June 21, 2019 0

NAIROBI, Kenya.Kenya is set to host the London based InsurTech conference that is coming to Africa for the first time in July 2019. The conference dubbed Africa 3.O (https://www.africa3point0.com/) is the first conference outside of London organized by MarketMinds. The event is in partnership with the UK government and will be held on 15th and […]